🧠 Psychology
Fresh and soothing color. Evokes clarity, communication and technological innovation.
✨ Uses
Tech, health, communication, SaaS, media.
Tip
Azure pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#298AAC
RGB
rgb(41, 138, 172)
HSL
hsl(196°, 62%, 42%)
CMYK
C:76% M:20% Y:0% K:33%
Luminance
0.2194
WCAG Accessibility
Aa — #298AAC
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #298AAC
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#298AAC
#AE4C29
Analogous
#29AE8F
#298AAC
#2948AE
Triadic
#298AAC
#AE298A
#8AAE29
Split-comp.
#298AAC
#AE2948
#AE8F29
Tetradic
#298AAC
#8F29AE
#AE4C29
#48AE29
Monochromatic
#B9DCE9
#6CB6D0
#3385A3
#27657C
#153642
Suggested palettes for this hue.