🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#701CA8
RGB
rgb(112, 28, 168)
HSL
hsl(276°, 71%, 38%)
CMYK
C:33% M:83% Y:0% K:34%
Luminance
0.0692
WCAG Accessibility
Aa — #701CA8
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #701CA8
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#701CA8
#53A61C
Analogous
#2A1CA6
#701CA8
#A61C98
Triadic
#701CA8
#A66F1C
#1CA66F
Split-comp.
#701CA8
#98A61C
#1CA62A
Tetradic
#701CA8
#A62A1C
#53A61C
#1C98A6
Monochromatic
#CEA5E9
#A153D5
#6D269C
#501C73
#250D35
Suggested palettes for this hue.