🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#971EA1
RGB
rgb(151, 30, 161)
HSL
hsl(295°, 69%, 37%)
CMYK
C:6% M:81% Y:0% K:37%
Luminance
0.0998
WCAG Accessibility
Aa — #971EA1
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #971EA1
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#971EA1
#289F1D
Analogous
#531D9F
#971EA1
#9F1D69
Triadic
#971EA1
#9F951D
#1D9F95
Split-comp.
#971EA1
#699F1D
#1D9F53
Tetradic
#971EA1
#9F531D
#289F1D
#1D699F
Monochromatic
#E1A2E7
#C751D2
#8D2796
#671C6D
#2E0D31
Suggested palettes for this hue.