🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#981600
RGB
rgb(152, 22, 0)
HSL
hsl(9°, 100%, 30%)
CMYK
C:0% M:86% Y:100% K:40%
Luminance
0.0714
WCAG Accessibility
Aa — #981600
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #981600
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#981600
#008299
Analogous
#990036
#981600
#996300
Triadic
#981600
#009917
#170099
Split-comp.
#981600
#009963
#003699
Tetradic
#981600
#369900
#008299
#630099
Monochromatic
#F7826E
#F22F0D
#911C08
#611305
#180501
Suggested palettes for this hue.