🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Crimson pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#990D16
RGB
rgb(153, 13, 22)
HSL
hsl(356°, 84%, 33%)
CMYK
C:0% M:92% Y:86% K:40%
Luminance
0.0705
WCAG Accessibility
Aa — #990D16
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #990D16
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#990D16
#0D9B91
Analogous
#9B0D5E
#990D16
#9B4B0D
Triadic
#990D16
#179B0D
#0D179B
Split-comp.
#990D16
#0D9B4B
#0D5E9B
Tetradic
#990D16
#5E9B0D
#0D9B91
#4B0D9B
Monochromatic
#ED878E
#E02E3A
#92161E
#660F15
#230507
Suggested palettes for this hue.