🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#9D032C
RGB
rgb(157, 3, 44)
HSL
hsl(344°, 96%, 31%)
CMYK
C:0% M:98% Y:72% K:38%
Luminance
0.0747
WCAG Accessibility
Aa — #9D032C
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #9D032C
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#9D032C
#039B72
Analogous
#9B0378
#9D032C
#9B2703
Triadic
#9D032C
#2C9B03
#032C9B
Split-comp.
#9D032C
#039B27
#03789B
Tetradic
#9D032C
#789B03
#039B72
#27039B
Monochromatic
#F57597
#EE1750
#930B2F
#640720
#1C0209
Suggested palettes for this hue.