🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Brown pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#AA766B
RGB
rgb(170, 118, 107)
HSL
hsl(10°, 27%, 54%)
CMYK
C:0% M:31% Y:37% K:33%
Luminance
0.2291
WCAG Accessibility
Aa — #AA766B
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #AA766B
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#AA766B
#6A9FA9
Analogous
#A96A7F
#AA766B
#A9946A
Triadic
#AA766B
#6AA975
#756AA9
Split-comp.
#AA766B
#6AA994
#6A7FA9
Tetradic
#AA766B
#7FA96A
#6A9FA9
#946AA9
Monochromatic
#2A201E
#654D48
#9E7C76
#B39994
#D3C3C0
Suggested palettes for this hue.