🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Brick Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#AC2C28
RGB
rgb(172, 44, 40)
HSL
hsl(2°, 62%, 42%)
CMYK
C:0% M:74% Y:77% K:33%
Luminance
0.1056
WCAG Accessibility
Aa — #AC2C28
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #AC2C28
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#AC2C28
#29A9AE
Analogous
#AE2967
#AC2C28
#AE7029
Triadic
#AC2C28
#29AE2D
#2D29AE
Split-comp.
#AC2C28
#29AE70
#2967AE
Tetradic
#AC2C28
#67AE29
#29A9AE
#7029AE
Monochromatic
#E9BBB9
#D06F6C
#A33733
#7C2A27
#421615
Suggested palettes for this hue.