🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Brick Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#AD1C14
RGB
rgb(173, 28, 20)
HSL
hsl(3°, 79%, 38%)
CMYK
C:0% M:84% Y:88% K:32%
Luminance
0.0964
WCAG Accessibility
Aa — #AD1C14
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #AD1C14
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#AD1C14
#14A6AD
Analogous
#AD1459
#AD1C14
#AD6914
Triadic
#AD1C14
#14AD1C
#1C14AD
Split-comp.
#AD1C14
#14AD69
#1459AD
Tetradic
#AD1C14
#59AD14
#14A6AD
#6914AD
Monochromatic
#EEA4A0
#DE514A
#A4251E
#791B16
#380D0A
Suggested palettes for this hue.