🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Crimson pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#AE0D30
RGB
rgb(174, 13, 48)
HSL
hsl(347°, 86%, 37%)
CMYK
C:0% M:93% Y:72% K:32%
Luminance
0.0946
WCAG Accessibility
Aa — #AE0D30
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #AE0D30
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#AE0D30
#0DAF8C
Analogous
#AF0D82
#AE0D30
#AF3B0D
Triadic
#AE0D30
#30AF0D
#0D30AF
Split-comp.
#AE0D30
#0DAF3B
#0D82AF
Tetradic
#AE0D30
#82AF0D
#0DAF8C
#3B0DAF
Monochromatic
#F198AB
#E53E62
#A61736
#791127
#360711
Suggested palettes for this hue.