🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#AF3118
RGB
rgb(175, 49, 24)
HSL
hsl(10°, 76%, 39%)
CMYK
C:0% M:72% Y:86% K:31%
Luminance
0.1123
WCAG Accessibility
Aa — #AF3118
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #AF3118
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#AF3118
#1896AF
Analogous
#AF184A
#AF3118
#AF7D18
Triadic
#AF3118
#18AF31
#3118AF
Split-comp.
#AF3118
#18AF7D
#184AAF
Tetradic
#AF3118
#4AAF18
#1896AF
#7D18AF
Monochromatic
#EDB2A6
#DB6851
#A53822
#7B2919
#3B140C
Suggested palettes for this hue.