🧠 Psychology
Warm and optimistic color. Evokes creativity, joy and enthusiasm.
✨ Uses
Food marketing, secondary CTAs, warm design, children.
Tip
Brown pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#AF8773
RGB
rgb(175, 135, 115)
HSL
hsl(20°, 27%, 57%)
CMYK
C:0% M:23% Y:34% K:31%
Luminance
0.2819
WCAG Accessibility
Aa — #AF8773
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #AF8773
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#AF8773
#749BAF
Analogous
#AF747E
#AF8773
#AFA574
Triadic
#AF8773
#74AF87
#8774AF
Split-comp.
#AF8773
#74AFA5
#747EAF
Tetradic
#AF8773
#7EAF74
#749BAF
#A574AF
Monochromatic
#332924
#6E594E
#A48B7F
#B9A69D
#D9CEC9
Suggested palettes for this hue.