🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B30024
RGB
rgb(179, 0, 36)
HSL
hsl(348°, 100%, 35%)
CMYK
C:0% M:100% Y:80% K:30%
Luminance
0.0986
WCAG Accessibility
Aa — #B30024
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #B30024
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#B30024
#00B38F
Analogous
#B3007D
#B30024
#B33600
Triadic
#B30024
#24B300
#0024B3
Split-comp.
#B30024
#00B336
#007DB3
Tetradic
#B30024
#7DB300
#00B38F
#3600B3
Monochromatic
#F9869D
#F4254E
#AA0929
#79061D
#30030C
Suggested palettes for this hue.