🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B41403
RGB
rgb(180, 20, 3)
HSL
hsl(6°, 97%, 36%)
CMYK
C:0% M:89% Y:98% K:29%
Luminance
0.1015
WCAG Accessibility
Aa — #B41403
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B41403
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B41403
#03A3B5
Analogous
#B5034A
#B41403
#B56E03
Triadic
#B41403
#03B515
#1503B5
Split-comp.
#B41403
#03B56E
#034AB5
Tetradic
#B41403
#4AB503
#03A3B5
#6E03B5
Monochromatic
#F7978D
#F0412D
#AC1C0C
#7C1409
#340904
Suggested palettes for this hue.