🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BD0F00
RGB
rgb(189, 15, 0)
HSL
hsl(5°, 100%, 37%)
CMYK
C:0% M:92% Y:100% K:26%
Luminance
0.1114
WCAG Accessibility
Aa — #BD0F00
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BD0F00
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BD0F00
#00ADBD
Analogous
#BD004F
#BD0F00
#BD6E00
Triadic
#BD0F00
#00BD10
#1000BD
Split-comp.
#BD0F00
#00BD6E
#004FBD
Tetradic
#BD0F00
#4FBD00
#00ADBD
#6E00BD
Monochromatic
#F99890
#F43F2F
#B31809
#831107
#3A0803
Suggested palettes for this hue.