Similar colors View all →
Imperial Red
#E74036
Imperial Red
#E63946
Brick Red
#B22222
Alizarin
#C0392B
Pure Red
#FF0000
Indian Red
#CD5C5C
Rosy Coral
#FF6B6B
Crimson
#DC143C
Flash Red
#FF4757
Burnt Sienna
#E8651A
Dark Red
#8B0000
Mahogany
#A94442
Rust
#C2410C
"Imperial Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Imperial Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #E74036
RGB rgb(231, 64, 54)
HSL hsl(3°, 79%, 56%)
CMYK C:0% M:72% Y:77% K:9%
Luminance 0.2076
WCAG Accessibility
On white 4.05:1
Aa — #E74036
Secondary text
✗ AA ✗ AAA ✓ AA Large
On black 5.18:1
Aa — #E74036
Secondary text
✓ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#E74036 #36DFE7
Analogous
#E73686 #E74036 #E79836
Triadic
#E74036 #36E73F #3F36E7
Split-comp.
#E74036 #36E798 #3686E7
Tetradic
#E74036 #86E736 #36DFE7 #9836E7
Monochromatic
#450F0D #9B231C #DC4941 #E4726C #F0B0AD
Suggested palettes for this hue.
Night Velvet View all →
Matcha Tea View all →
Berries View all →

  
Discover more colors View all →
Rosy Coral
#FF6B6B
Dark Red
#8B0000
Alizarin
#C0392B
Crimson
#DC143C
Indian Red
#CD5C5C
Pure Red
#FF0000
Flash Red
#FF4757
Mahogany
#A94442
🔄 Converter ♿ Contrast 🌈 Gradient