Similar colors View all →
Pure Red
#ED1D1D
Pure Red
#FF0000
Imperial Red
#E63946
Brick Red
#B22222
Rosy Coral
#FF6B6B
Crimson
#DC143C
Dark Red
#8B0000
Flash Red
#FF4757
Indian Red
#CD5C5C
Alizarin
#C0392B
Salmon Pink
#FB7185
Rust
#C2410C
Burnt Sienna
#E8651A
"Pure Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Pure Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #ED1D1D
RGB rgb(237, 29, 29)
HSL hsl(0°, 85%, 52%)
CMYK C:0% M:88% Y:88% K:7%
Luminance 0.1876
WCAG Accessibility
On white 4.38:1
Aa — #ED1D1D
Secondary text
✗ AA ✗ AAA ✓ AA Large
On black 4.79:1
Aa — #ED1D1D
Secondary text
✓ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#ED1D1D #1DEDED
Analogous
#ED1D85 #ED1D1D #ED851D
Triadic
#ED1D1D #1DED1D #1D1DED
Split-comp.
#ED1D1D #1DED85 #1D85ED
Tetradic
#ED1D1D #85ED1D #1DEDED #851DED
Monochromatic
#360808 #8F1414 #E02929 #E75555 #F09898
Suggested palettes for this hue.
Pearl Zen View all →
Velvet & Silk View all →
Success Green View all →

  
Discover more colors View all →
Flash Red
#FF4757
Indian Red
#CD5C5C
Brick Red
#B22222
Imperial Red
#E63946
Pure Red
#FF0000
Mahogany
#A94442
Alizarin
#C0392B
Rosy Coral
#FF6B6B
🔄 Converter ♿ Contrast 🌈 Gradient