Similar colors View all →
Pure Red
#FF103E
Flash Red
#FF4757
Crimson
#DC143C
Flamingo Pink
#FF8FAB
Salmon Pink
#FB7185
Pure Red
#FF0000
Dusty Pink
#FFB6C1
Sweet Pink
#FFD1DC
Rosy Coral
#FF6B6B
Imperial Red
#E63946
Deep Pink
#FF1493
Dark Red
#8B0000
Candy Pink
#FF69B4
"Pure Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Pure Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #FF103E
RGB rgb(255, 16, 62)
HSL hsl(348°, 100%, 53%)
CMYK C:0% M:94% Y:76% K:0%
Luminance 0.2174
WCAG Accessibility
On white 3.89:1
Aa — #FF103E
Secondary text
✗ AA ✗ AAA ✓ AA Large
On black 5.4:1
Aa — #FF103E
Secondary text
✓ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#FF103E #0FFFCF
Analogous
#FF0FB7 #FF103E #FF570F
Triadic
#FF103E #3FFF0F #0F3FFF
Split-comp.
#FF103E #0FFF57 #0FB7FF
Tetradic
#FF103E #B7FF0F #0FFFCF #570FFF
Monochromatic
#3F030F #A00827 #F31B46 #F64C6E #F994A9
Suggested palettes for this hue.
French Riviera View all →
Gold & Black View all →
Rose Gold View all →

  
Discover more colors View all →
Brick Red
#B22222
Alizarin
#C0392B
Pure Red
#FF0000
Rosy Coral
#FF6B6B
Crimson
#DC143C
Indian Red
#CD5C5C
Dark Red
#8B0000
Imperial Red
#E63946
🔄 Converter ♿ Contrast 🌈 Gradient