🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B728B4
RGB
rgb(183, 40, 180)
HSL
hsl(301°, 64%, 44%)
CMYK
C:0% M:78% Y:2% K:28%
Luminance
0.1482
WCAG Accessibility
Aa — #B728B4
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B728B4
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B728B4
#28B82B
Analogous
#7328B8
#B728B4
#B8286E
Triadic
#B728B4
#B6B828
#28B6B8
Split-comp.
#B728B4
#6EB828
#28B873
Tetradic
#B728B4
#B87328
#28B82B
#286EB8
Monochromatic
#ECC0EB
#D572D3
#AD34AB
#862884
#4B164A
Suggested palettes for this hue.