🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BB4934
RGB
rgb(187, 73, 52)
HSL
hsl(9°, 56%, 47%)
CMYK
C:0% M:61% Y:72% K:27%
Luminance
0.1553
WCAG Accessibility
Aa — #BB4934
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BB4934
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BB4934
#35A7BB
Analogous
#BB3564
#BB4934
#BB8C35
Triadic
#BB4934
#35BB49
#4935BB
Split-comp.
#BB4934
#35BB8C
#3564BB
Tetradic
#BB4934
#64BB35
#35A7BB
#8C35BB
Monochromatic
#EDD3CF
#D29084
#AF5141
#8A4033
#52261E
Suggested palettes for this hue.