🧠 Psychology
Fresh and soothing color. Evokes clarity, communication and technological innovation.
✨ Uses
Tech, health, communication, SaaS, media.
Tip
Azure pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#18698C
RGB
rgb(24, 105, 140)
HSL
hsl(198°, 71%, 32%)
CMYK
C:83% M:25% Y:0% K:45%
Luminance
0.122
WCAG Accessibility
Aa — #18698C
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #18698C
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#18698C
#8C3A18
Analogous
#188C74
#18698C
#182F8C
Triadic
#18698C
#8C1869
#698C18
Split-comp.
#18698C
#8C182F
#8C7418
Tetradic
#18698C
#74188C
#8C3A18
#2F8C18
Monochromatic
#8CC9E3
#3AA2CF
#206683
#16465A
#07161D
Suggested palettes for this hue.