🧠 Psychology
Color of trust and stability. Evokes professionalism, security and serenity.
✨ Uses
Finance, banking, enterprise, software, social networks.
Tip
Azure pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#1B73BB
RGB
rgb(27, 115, 187)
HSL
hsl(207°, 75%, 42%)
CMYK
C:86% M:39% Y:0% K:27%
Luminance
0.1621
WCAG Accessibility
Aa — #1B73BB
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #1B73BB
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#1B73BB
#BB631B
Analogous
#1BBBB3
#1B73BB
#1B23BB
Triadic
#1B73BB
#BB1B73
#73BB1B
Split-comp.
#1B73BB
#BB1B23
#BBB31B
Tetradic
#1B73BB
#B31BBB
#BB631B
#23BB1B
Monochromatic
#B3D4EF
#5FA4DD
#2572B1
#1D5787
#0F2E48
Suggested palettes for this hue.