🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#240A3D
RGB
rgb(36, 10, 61)
HSL
hsl(271°, 72%, 14%)
CMYK
C:41% M:84% Y:0% K:76%
Luminance
0.0065
WCAG Accessibility
Aa — #240A3D
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #240A3D
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#240A3D
#233D0A
Analogous
#0B0A3D
#240A3D
#3D0A3D
Triadic
#240A3D
#3D250A
#0A3D25
Split-comp.
#240A3D
#3D3D0A
#0A3D0B
Tetradic
#240A3D
#3D0B0A
#233D0A
#0A3D3D
Monochromatic
#8C41D2
#58218C
#240E3A
#0A0411
#000000
Suggested palettes for this hue.