🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#27010C
RGB
rgb(39, 1, 12)
HSL
hsl(343°, 95%, 8%)
CMYK
C:0% M:97% Y:69% K:85%
Luminance
0.0035
WCAG Accessibility
Aa — #27010C
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #27010C
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#27010C
#01281D
Analogous
#28011F
#27010C
#280901
Triadic
#27010C
#0C2801
#010C28
Split-comp.
#27010C
#012809
#011F28
Tetradic
#27010C
#1F2801
#01281D
#090128
Monochromatic
#E2124D
#840B2D
#26030D
#000000
#000000
Suggested palettes for this hue.