🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#40080C
RGB
rgb(64, 8, 12)
HSL
hsl(356°, 78%, 14%)
CMYK
C:0% M:88% Y:81% K:75%
Luminance
0.0106
WCAG Accessibility
Aa — #40080C
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #40080C
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#40080C
#08403C
Analogous
#400827
#40080C
#402008
Triadic
#40080C
#0C4008
#080C40
Split-comp.
#40080C
#084020
#082740
Tetradic
#40080C
#274008
#08403C
#200840
Monochromatic
#D93A45
#921C24
#3C0B0F
#110304
#000000
Suggested palettes for this hue.