🧠 Psychology
Warm and optimistic color. Evokes creativity, joy and enthusiasm.
✨ Uses
Food marketing, secondary CTAs, warm design, children.
Tip
Brown pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#654B3E
RGB
rgb(101, 75, 62)
HSL
hsl(20°, 24%, 32%)
CMYK
C:0% M:26% Y:39% K:60%
Luminance
0.0794
WCAG Accessibility
Aa — #654B3E
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #654B3E
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#654B3E
#3E5865
Analogous
#653E45
#654B3E
#655F3E
Triadic
#654B3E
#3E654B
#4B3E65
Split-comp.
#654B3E
#3E655F
#3E4565
Tetradic
#654B3E
#45653E
#3E5865
#5F3E65
Monochromatic
#C2B4AE
#967F73
#5D4E46
#403530
#14110F
Suggested palettes for this hue.