🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#720B98
RGB
rgb(114, 11, 152)
HSL
hsl(284°, 87%, 32%)
CMYK
C:25% M:93% Y:0% K:40%
Luminance
0.06
WCAG Accessibility
Aa — #720B98
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #720B98
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#720B98
#30990B
Analogous
#2C0B99
#720B98
#990B77
Triadic
#720B98
#99730B
#0B9973
Split-comp.
#720B98
#77990B
#0B992C
Tetradic
#720B98
#992C0B
#30990B
#0B7799
Monochromatic
#D181EF
#B126E3
#6F1390
#4C0D63
#180420
Suggested palettes for this hue.