🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#734691
RGB
rgb(115, 70, 145)
HSL
hsl(276°, 35%, 42%)
CMYK
C:21% M:52% Y:0% K:43%
Luminance
0.0993
WCAG Accessibility
Aa — #734691
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #734691
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#734691
#649146
Analogous
#4D4691
#734691
#914689
Triadic
#734691
#917346
#469173
Split-comp.
#734691
#899146
#46914D
Tetradic
#734691
#914D46
#649146
#468991
Monochromatic
#D3C6DD
#A386B6
#705086
#563D66
#2E2136
Suggested palettes for this hue.