🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#744B8B
RGB
rgb(116, 75, 139)
HSL
hsl(278°, 30%, 42%)
CMYK
C:17% M:46% Y:0% K:45%
Luminance
0.105
WCAG Accessibility
Aa — #744B8B
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #744B8B
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#744B8B
#638B4B
Analogous
#544B8B
#744B8B
#8B4B83
Triadic
#744B8B
#8B744B
#4B8B74
Split-comp.
#744B8B
#838B4B
#4B8B54
Tetradic
#744B8B
#8B544B
#638B4B
#4B838B
Monochromatic
#D4C8DA
#A38BB1
#715681
#564162
#2E2334
Suggested palettes for this hue.