🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#7B178C
RGB
rgb(123, 23, 140)
HSL
hsl(291°, 72%, 32%)
CMYK
C:12% M:84% Y:0% K:45%
Luminance
0.0657
WCAG Accessibility
Aa — #7B178C
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #7B178C
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#7B178C
#288C17
Analogous
#40178C
#7B178C
#8C1763
Triadic
#7B178C
#8C7B17
#178C7B
Split-comp.
#7B178C
#638C17
#178C40
Tetradic
#7B178C
#8C4017
#288C17
#17638C
Monochromatic
#D78BE4
#BA39D0
#751F84
#50155B
#1A071D
Suggested palettes for this hue.