🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#832820
RGB
rgb(131, 40, 32)
HSL
hsl(5°, 61%, 32%)
CMYK
C:0% M:69% Y:76% K:49%
Luminance
0.062
WCAG Accessibility
Aa — #832820
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #832820
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#832820
#207B83
Analogous
#832049
#832820
#835A20
Triadic
#832820
#208328
#282083
Split-comp.
#832820
#20835A
#204983
Tetradic
#832820
#498320
#207B83
#5A2083
Monochromatic
#DC9993
#C35146
#7B2F28
#55201B
#1B0A09
Suggested palettes for this hue.