🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#961F0D
RGB
rgb(150, 31, 13)
HSL
hsl(8°, 84%, 32%)
CMYK
C:0% M:79% Y:91% K:41%
Luminance
0.0732
WCAG Accessibility
Aa — #961F0D
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #961F0D
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#961F0D
#0D8496
Analogous
#960D3F
#961F0D
#96640D
Triadic
#961F0D
#0D961F
#1F0D96
Split-comp.
#961F0D
#0D9664
#0D3F96
Tetradic
#961F0D
#3F960D
#0D8496
#640D96
Monochromatic
#EC9183
#DF422A
#8E2515
#621A0F
#1F0805
Suggested palettes for this hue.