🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Mahogany pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#964040
RGB
rgb(150, 64, 64)
HSL
hsl(0°, 40%, 42%)
CMYK
C:0% M:57% Y:57% K:41%
Luminance
0.1038
WCAG Accessibility
Aa — #964040
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #964040
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#964040
#409696
Analogous
#96406B
#964040
#966B40
Triadic
#964040
#409640
#404096
Split-comp.
#964040
#40966B
#406B96
Tetradic
#964040
#6B9640
#409696
#6B4096
Monochromatic
#DFC3C3
#BB8181
#8B4B4B
#6A3939
#381E1E
Suggested palettes for this hue.