🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Magenta pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#980B98
RGB
rgb(152, 11, 152)
HSL
hsl(300°, 87%, 32%)
CMYK
C:0% M:93% Y:0% K:40%
Luminance
0.092
WCAG Accessibility
Aa — #980B98
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #980B98
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#980B98
#0B990B
Analogous
#520B99
#980B98
#990B52
Triadic
#980B98
#99990B
#0B9999
Split-comp.
#980B98
#52990B
#0B9952
Tetradic
#980B98
#99520B
#0B990B
#0B5299
Monochromatic
#EF81EF
#E326E3
#901390
#630D63
#200420
Suggested palettes for this hue.