🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#99350B
RGB
rgb(153, 53, 11)
HSL
hsl(18°, 87%, 32%)
CMYK
C:0% M:65% Y:93% K:40%
Luminance
0.0917
WCAG Accessibility
Aa — #99350B
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #99350B
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#99350B
#0B6E99
Analogous
#990B27
#99350B
#997C0B
Triadic
#99350B
#0B9935
#350B99
Split-comp.
#99350B
#0B997C
#0B2799
Tetradic
#99350B
#27990B
#0B6E99
#7C0B99
Monochromatic
#EFA281
#E35F26
#903813
#63270D
#200C04
Suggested palettes for this hue.