🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#9A1309
RGB
rgb(154, 19, 9)
HSL
hsl(4°, 89%, 32%)
CMYK
C:0% M:88% Y:94% K:40%
Luminance
0.0725
WCAG Accessibility
Aa — #9A1309
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #9A1309
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#9A1309
#09919A
Analogous
#9A0948
#9A1309
#9A5B09
Triadic
#9A1309
#099A13
#13099A
Split-comp.
#9A1309
#099A5B
#09489A
Tetradic
#9A1309
#489A09
#09919A
#5B099A
Monochromatic
#F0877F
#E53124
#921A11
#64120C
#200604
Suggested palettes for this hue.