🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Magenta pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#A0738D
RGB
rgb(160, 115, 141)
HSL
hsl(325°, 19%, 54%)
CMYK
C:0% M:28% Y:12% K:37%
Luminance
0.2199
WCAG Accessibility
Aa — #A0738D
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #A0738D
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#A0738D
#73A086
Analogous
#9C73A0
#A0738D
#A07377
Triadic
#A0738D
#8DA073
#738DA0
Split-comp.
#A0738D
#77A073
#73A09C
Tetradic
#A0738D
#A09C73
#73A086
#7377A0
Monochromatic
#272024
#5F4F58
#947F8B
#AB9BA5
#CEC5CA
Suggested palettes for this hue.