🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#A3001B
RGB
rgb(163, 0, 27)
HSL
hsl(350°, 100%, 32%)
CMYK
C:0% M:100% Y:83% K:36%
Luminance
0.0799
WCAG Accessibility
Aa — #A3001B
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #A3001B
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#A3001B
#00A388
Analogous
#A3006D
#A3001B
#A33600
Triadic
#A3001B
#1BA300
#001BA3
Split-comp.
#A3001B
#00A336
#006DA3
Tetradic
#A3001B
#6DA300
#00A388
#3600A3
Monochromatic
#F8778D
#F3163B
#9B0821
#6B0616
#220207
Suggested palettes for this hue.