🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Brown pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#AD7767
RGB
rgb(173, 119, 103)
HSL
hsl(14°, 30%, 54%)
CMYK
C:0% M:31% Y:40% K:32%
Luminance
0.2341
WCAG Accessibility
Aa — #AD7767
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #AD7767
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#AD7767
#679CAD
Analogous
#AD6779
#AD7767
#AD9A67
Triadic
#AD7767
#67AD77
#7767AD
Split-comp.
#AD7767
#67AD9A
#6779AD
Tetradic
#AD7767
#79AD67
#679CAD
#9A67AD
Monochromatic
#2B201D
#684D45
#A17D72
#B69991
#D4C4BF
Suggested palettes for this hue.