🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Brick Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B02740
RGB
rgb(176, 39, 64)
HSL
hsl(349°, 64%, 42%)
CMYK
C:0% M:78% Y:64% K:31%
Luminance
0.109
WCAG Accessibility
Aa — #B02740
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #B02740
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#B02740
#27B097
Analogous
#B02784
#B02740
#B05227
Triadic
#B02740
#40B027
#2740B0
Split-comp.
#B02740
#27B052
#2784B0
Tetradic
#B02740
#84B027
#27B097
#5227B0
Monochromatic
#EAB8C1
#D26A7D
#A53146
#7E2636
#43141D
Suggested palettes for this hue.