🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BB1BBB
RGB
rgb(187, 27, 187)
HSL
hsl(300°, 75%, 42%)
CMYK
C:0% M:86% Y:0% K:27%
Luminance
0.1491
WCAG Accessibility
Aa — #BB1BBB
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BB1BBB
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BB1BBB
#1BBB1B
Analogous
#6B1BBB
#BB1BBB
#BB1B6B
Triadic
#BB1BBB
#BBBB1B
#1BBBBB
Split-comp.
#BB1BBB
#6BBB1B
#1BBB6B
Tetradic
#BB1BBB
#BB6B1B
#1BBB1B
#1B6BBB
Monochromatic
#EFB3EF
#DD5FDD
#B125B1
#871D87
#480F48
Suggested palettes for this hue.