🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Brick Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BB301B
RGB
rgb(187, 48, 27)
HSL
hsl(8°, 75%, 42%)
CMYK
C:0% M:74% Y:86% K:27%
Luminance
0.1261
WCAG Accessibility
Aa — #BB301B
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BB301B
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BB301B
#1BA6BB
Analogous
#BB1B56
#BB301B
#BB811B
Triadic
#BB301B
#1BBB30
#301BBB
Split-comp.
#BB301B
#1BBB81
#1B56BB
Tetradic
#BB301B
#56BB1B
#1BA6BB
#811BBB
Monochromatic
#EFBBB3
#DD705F
#B13825
#872B1D
#48170F
Suggested palettes for this hue.