🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#BB481B
RGB
rgb(187, 72, 27)
HSL
hsl(17°, 75%, 42%)
CMYK
C:0% M:61% Y:86% K:27%
Luminance
0.1522
WCAG Accessibility
Aa — #BB481B
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #BB481B
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#BB481B
#1B8EBB
Analogous
#BB1B3E
#BB481B
#BB991B
Triadic
#BB481B
#1BBB48
#481BBB
Split-comp.
#BB481B
#1BBB99
#1B3EBB
Tetradic
#BB481B
#3EBB1B
#1B8EBB
#991BBB
Monochromatic
#EFC4B3
#DD835F
#B14D25
#873B1D
#481F0F
Suggested palettes for this hue.