🧠 Psychology
Warm and optimistic color. Evokes creativity, joy and enthusiasm.
✨ Uses
Food marketing, secondary CTAs, warm design, children.
Tip
Ivory pairs ideally with #1C1B18 (dark text) and a neutral background for a modern, readable result.
Values
HEX
#BDB393
RGB
rgb(189, 179, 147)
HSL
hsl(46°, 24%, 66%)
CMYK
C:0% M:5% Y:22% K:26%
Luminance
0.4598
WCAG Accessibility
Aa — #BDB393
Secondary text
✗ AA
✗ AAA
✗ AA Large
Aa — #BDB393
Secondary text
✓ AA
✓ AAA
✓ AA Large
All harmonies
Complementary
#BDB393
#939DBD
Analogous
#BD9F93
#BDB393
#B2BD93
Triadic
#BDB393
#93BDB3
#B393BD
Split-comp.
#BDB393
#93B2BD
#9F93BD
Tetradic
#BDB393
#93BD9F
#939DBD
#BD93B2
Monochromatic
#4C4739
#867E65
#B4AF9C
#CAC6B9
#EBEAE5
Suggested palettes for this hue.