🧠 Psychology
Warm and optimistic color. Evokes creativity, joy and enthusiasm.
✨ Uses
Food marketing, secondary CTAs, warm design, children.
Tip
Ivory pairs ideally with #1C1B18 (dark text) and a neutral background for a modern, readable result.
Values
HEX
#BDB593
RGB
rgb(189, 181, 147)
HSL
hsl(49°, 24%, 66%)
CMYK
C:0% M:4% Y:22% K:26%
Luminance
0.4679
WCAG Accessibility
Aa — #BDB593
Secondary text
✗ AA
✗ AAA
✗ AA Large
Aa — #BDB593
Secondary text
✓ AA
✓ AAA
✓ AA Large
All harmonies
Complementary
#BDB593
#939BBD
Analogous
#BDA193
#BDB593
#B0BD93
Triadic
#BDB593
#93BDB5
#B593BD
Split-comp.
#BDB593
#93B0BD
#A193BD
Tetradic
#BDB593
#93BDA1
#939BBD
#BD93B0
Monochromatic
#4C4839
#868065
#B4B09C
#CAC7B9
#EBEAE5
Suggested palettes for this hue.