Similar colors View all →
Imperial Red
#EF2540
Crimson
#DC143C
Imperial Red
#E63946
Salmon Pink
#FB7185
Flash Red
#FF4757
Pure Red
#FF0000
Dusty Pink
#FFB6C1
Rosy Coral
#FF6B6B
Brick Red
#B22222
Flamingo Pink
#FF8FAB
Dark Red
#8B0000
Sweet Pink
#FFD1DC
Ballet Pink
#F8BBD0
"Imperial Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Imperial Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #EF2540
RGB rgb(239, 37, 64)
HSL hsl(352°, 86%, 54%)
CMYK C:0% M:85% Y:73% K:6%
Luminance 0.198
WCAG Accessibility
On white 4.19:1
Aa — #EF2540
Secondary text
✗ AA ✗ AAA ✓ AA Large
On black 5.01:1
Aa — #EF2540
Secondary text
✓ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#EF2540 #25EFD4
Analogous
#EF25A5 #EF2540 #EF6F25
Triadic
#EF2540 #40EF25 #2540EF
Split-comp.
#EF2540 #25EF6F #25A5EF
Tetradic
#EF2540 #A5EF25 #25EFD4 #6F25EF
Monochromatic
#3F0910 #991526 #E33148 #E95D70 #F2A1AC
Suggested palettes for this hue.
Pearl Zen View all →
Grey Minimal View all →
Gold & Black View all →

  
Discover more colors View all →
Indian Red
#CD5C5C
Dark Red
#8B0000
Alizarin
#C0392B
Mahogany
#A94442
Brick Red
#B22222
Flash Red
#FF4757
Crimson
#DC143C
Rosy Coral
#FF6B6B
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