Similar colors View all →
Pure Red
#DA001F
Flash Red
#FF4757
Pure Red
#FF0000
Salmon Pink
#FB7185
Crimson
#DC143C
Dark Red
#8B0000
Dusty Pink
#FFB6C1
Flamingo Pink
#FF8FAB
Rosy Coral
#FF6B6B
Imperial Red
#E63946
Sweet Pink
#FFD1DC
Brick Red
#B22222
Deep Pink
#FF1493
"Pure Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Pure Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #DA001F
RGB rgb(218, 0, 31)
HSL hsl(351°, 100%, 43%)
CMYK C:0% M:100% Y:86% K:15%
Luminance 0.1513
WCAG Accessibility
On white 5.25:1
Aa — #DA001F
Secondary text
✓ AA ✗ AAA ✓ AA Large
On black 4:1
Aa — #DA001F
Secondary text
✗ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#DA001F #00DBBA
Analogous
#DB008F #DA001F #DB4D00
Triadic
#DA001F #21DB00 #0021DB
Split-comp.
#DA001F #00DB4D #008FDB
Tetradic
#DA001F #8FDB00 #00DBBA #4D00DB
Monochromatic
#FBADB8 #F64C65 #D00B29 #A0081F #570511
Suggested palettes for this hue.
French Riviera View all →
Pop Art View all →
Deep Ocean View all →

  
Discover more colors View all →
Pure Red
#FF0000
Alizarin
#C0392B
Indian Red
#CD5C5C
Dark Red
#8B0000
Imperial Red
#E63946
Rosy Coral
#FF6B6B
Crimson
#DC143C
Mahogany
#A94442
🔄 Converter ♿ Contrast 🌈 Gradient