Similar colors View all →
Imperial Red
#ED1A23
Imperial Red
#E63946
Pure Red
#FF0000
Crimson
#DC143C
Flash Red
#FF4757
Brick Red
#B22222
Rosy Coral
#FF6B6B
Salmon Pink
#FB7185
Dark Red
#8B0000
Indian Red
#CD5C5C
Alizarin
#C0392B
Dusty Pink
#FFB6C1
Rust
#C2410C
"Imperial Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Imperial Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #ED1A23
RGB rgb(237, 26, 35)
HSL hsl(357°, 85%, 52%)
CMYK C:0% M:89% Y:85% K:7%
Luminance 0.1866
WCAG Accessibility
On white 4.4:1
Aa — #ED1A23
Secondary text
✗ AA ✗ AAA ✓ AA Large
On black 4.77:1
Aa — #ED1A23
Secondary text
✓ AA ✗ AAA ✓ AA Large

All harmonies

Complementary
#ED1A23 #1DEDE2
Analogous
#ED1D8F #ED1A23 #ED7A1D
Triadic
#ED1A23 #27ED1D #1D27ED
Split-comp.
#ED1A23 #1DED7A #1D8FED
Tetradic
#ED1A23 #8FED1D #1DEDE2 #7A1DED
Monochromatic
#36080A #8F141B #E02932 #E7555D #F0989D
Suggested palettes for this hue.
Sand Desert View all →
Arctic Tundra View all →
Amber Warning View all →

  
Discover more colors View all →
Indian Red
#CD5C5C
Crimson
#DC143C
Flash Red
#FF4757
Brick Red
#B22222
Rosy Coral
#FF6B6B
Pure Red
#FF0000
Mahogany
#A94442
Dark Red
#8B0000
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