🧠 Psychology
Warm and optimistic color. Evokes creativity, joy and enthusiasm.
✨ Uses
Food marketing, secondary CTAs, warm design, children.
Tip
Caramel pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#B5985E
RGB
rgb(181, 152, 94)
HSL
hsl(40°, 37%, 54%)
CMYK
C:0% M:16% Y:48% K:29%
Luminance
0.3372
WCAG Accessibility
Aa — #B5985E
Secondary text
✗ AA
✗ AAA
✗ AA Large
Aa — #B5985E
Secondary text
✓ AA
✓ AAA
✓ AA Large
All harmonies
Complementary
#B5985E
#5E7BB5
Analogous
#B56D5E
#B5985E
#A7B55E
Triadic
#B5985E
#5EB598
#985EB5
Split-comp.
#B5985E
#5EA7B5
#6D5EB5
Tetradic
#B5985E
#5EB56D
#5E7BB5
#B55EA7
Monochromatic
#2D271A
#6E5F3F
#A9946A
#BCAB8A
#D8CEBB
Suggested palettes for this hue.