🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Lilac pairs ideally with #1C1B18 (dark text) and a neutral background for a modern, readable result.
Values
HEX
#DD73DB
RGB
rgb(221, 115, 219)
HSL
hsl(301°, 61%, 66%)
CMYK
C:0% M:48% Y:1% K:13%
Luminance
0.3309
WCAG Accessibility
Aa — #DD73DB
Secondary text
✗ AA
✗ AAA
✗ AA Large
Aa — #DD73DB
Secondary text
✓ AA
✓ AAA
✓ AA Large
All harmonies
Complementary
#DD73DB
#73DD75
Analogous
#AA73DD
#DD73DB
#DD73A7
Triadic
#DD73DB
#DBDD73
#73DBDD
Split-comp.
#DD73DB
#A7DD73
#73DDAA
Tetradic
#DD73DB
#DDAA73
#73DD75
#73A7DD
Monochromatic
#642063
#B139AF
#D57CD3
#E1A3E0
#F4DCF3
Suggested palettes for this hue.